Fri, 19 Apr 2024
14:14:49
PR Partnership:
14 Mar 2013
05:05:27
Niche CC joins hands with GO Communications Group
Mar 14, 2013 (SLBO) - GO Communications Group, which maintains a strong regional presence as one of the biggest independent PR networks in Asia, has announced its partnership with Niche Corporate Communications, one of the first PR agencies in Sri Lanka, founded by Nayomini Ratnayake Weerasooriya.
Michael de Kretser CEO of GO Communications Group, voted Malaysia's best PR agency 2009-2012, needs no introductions in the regional field of Public Relations; known as the doyen of PR in Australia and Asia, he is recognized as a highly respected PR professional throughout the region. From the Singapore Girl legacy to the lush tropical flavor of Malaysia's famous water park the Sunway Lagoon, Michael has created some of the best- known PR campaigns in Asia.
Accompanying him in Colombo is the Chairman of GO Communications Group, Bob Chua.
Niche Corporate Communications is one of Sri Lanka's pioneering PR agencies founded in 1995 by Nayomini Ratnayake Weerasooriya. Nayomini is widely reognised as a senior journalist, columnist and Founder Editor of Satyn, one of the first ever women's magazines launched in 1998. Niche CC has handled PR for some of Sri Lanka's leading brands and corporates since inception. The company joins the GO Communications network that has already established a firm foot- hold in Asia throughout countries such as Malaysia, Cambodia, and Thailand, at a time when this part of Asia is ready to enter a new phase in Public Relations.
GO Communications Group provides PR for many of Asia's and the world's high profile clients who have benefitted from the agency's unique and innovative approach. Michael and Nayomini confirm that they will provide similar services for clients in Colombo who want to pursue PR that achieves results.
"There's so much potential for Sri Lankan companies in terms of doing world class PR" says Michael, who has the singular honour of being the first PR professional in Malaysia to be listed in the international Who's Who, "It's a two way approach - on one hand, there's so much that can be done to enhance the image building exercises for organizations here at home. On the other, we could take those organizations to a worldwide audience via a unique PR platform."
"PR can be used efficiently and effectively" says Nayomini, "Outstanding expertise from GO Communications combined with our own unique capabilities can provide innovative communications strategies and outstanding PR solutions to Sri Lankan organizations."
GO Communications work on a unique platform that gives the company specialized in-depth knowledge through a well entrenched network of partner PR agencies in each of the markets they are in. "We can offer localized know-how and expertise that combines well with our global and regional expertise to offer each client the best possible combination" adds Michael.
In keeping with a dynamic expansion plan, GO Communications Group is poised to enter new markets that include Myanmar, Indonesia and Vietnam by the middle of 2013. "Public Relations has become a key component of every company's marketing effort." says Bob Chua Chairman of the GO Communications Group "We are placed strategically across the Asian region to provide outstanding PR skills to our clients globally and regionally."
Michael de Kretser CEO of GO Communications Group, voted Malaysia's best PR agency 2009-2012, needs no introductions in the regional field of Public Relations; known as the doyen of PR in Australia and Asia, he is recognized as a highly respected PR professional throughout the region. From the Singapore Girl legacy to the lush tropical flavor of Malaysia's famous water park the Sunway Lagoon, Michael has created some of the best- known PR campaigns in Asia.
Accompanying him in Colombo is the Chairman of GO Communications Group, Bob Chua.
Niche Corporate Communications is one of Sri Lanka's pioneering PR agencies founded in 1995 by Nayomini Ratnayake Weerasooriya. Nayomini is widely reognised as a senior journalist, columnist and Founder Editor of Satyn, one of the first ever women's magazines launched in 1998. Niche CC has handled PR for some of Sri Lanka's leading brands and corporates since inception. The company joins the GO Communications network that has already established a firm foot- hold in Asia throughout countries such as Malaysia, Cambodia, and Thailand, at a time when this part of Asia is ready to enter a new phase in Public Relations.
GO Communications Group provides PR for many of Asia's and the world's high profile clients who have benefitted from the agency's unique and innovative approach. Michael and Nayomini confirm that they will provide similar services for clients in Colombo who want to pursue PR that achieves results.
"There's so much potential for Sri Lankan companies in terms of doing world class PR" says Michael, who has the singular honour of being the first PR professional in Malaysia to be listed in the international Who's Who, "It's a two way approach - on one hand, there's so much that can be done to enhance the image building exercises for organizations here at home. On the other, we could take those organizations to a worldwide audience via a unique PR platform."
"PR can be used efficiently and effectively" says Nayomini, "Outstanding expertise from GO Communications combined with our own unique capabilities can provide innovative communications strategies and outstanding PR solutions to Sri Lankan organizations."
GO Communications work on a unique platform that gives the company specialized in-depth knowledge through a well entrenched network of partner PR agencies in each of the markets they are in. "We can offer localized know-how and expertise that combines well with our global and regional expertise to offer each client the best possible combination" adds Michael.
In keeping with a dynamic expansion plan, GO Communications Group is poised to enter new markets that include Myanmar, Indonesia and Vietnam by the middle of 2013. "Public Relations has become a key component of every company's marketing effort." says Bob Chua Chairman of the GO Communications Group "We are placed strategically across the Asian region to provide outstanding PR skills to our clients globally and regionally."
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