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Premier Partner:
09 Jan 2013 01:33:47
Softlogic Information Technologies appointed as a Dell Premier Partner


Jan 09, 2013 (SLBO) - Softlogic Information Technologies, a pioneering subsidiary of Softlogic Holdings PLC and one of the island's premier IT solutions companies, has been appointed Dell's Premier Partner in Sri Lanka.

The prestigious Premier Partner status is awarded by Dell's PartnerDirect Program along with the Global Commercial Channels team. With this appointment as Sri Lanka's first Dell Premier Partner, Softlogic Information Technologies joins an elite group of Premier Partners in the Asia Pacific region. The Premier Partner status allows the company to better utilize their expertise, enhance opportunities in the market and provide greater differentiation in their products and services.
In order to achieve Premier Partner status, a company should be a Dell Registered Partner. In addition to this, the company should complete several certifications and training courses while also ensuring a minimum sales target over four consecutive quarters.

Speaking about this latest achievement of the company, Roshan Rassool- Director/CEO Softlogic Information Technologies stated, "This is indeed a momentous occasion not only for our company, but also for Sri Lanka as a whole. Being appointed as the island's first 'Premier Partner' of a giant global brand such as Dell speaks volumes of the high standards our company has achieved over the years."
He added that it was yet another significant milestone in the company's growing partnership with Dell and emphasized Dell's trust and commitment to the pioneering efforts made by Softlogic Information Technologies in Sri Lanka. "What all this means to all our valued customers is a pledge by us to continue to provide innovative products and solutions that meets all their requirements along with enhanced customer support," he further added.

Founded in 1984, Dell is one of the global giants in the IT industry. Dell has recognized Sri Lanka as a strong emerging market for IT in the Asian region. In 1993 they selected Softlogic, which established their operations in 1991, as their Sole Authorized Dealer in Sri Lanka. Over the years, Softlogic Information Technologies has won several awards from Dell for achieving and over achieving its sales targets. Notably, Softlogic Information Technologies recently received the prestigious 'Most Valuable Partner in Asia Pacific'. Softlogic Information Technologies received this award in recognition of their trusted and valued relationship of 18 years with Dell and as an appreciation of its commitment to expand the Dell brand in Sri Lanka.

Softlogic Information Technologies is regarded as one of the pioneers and innovators of the IT industry in Sri Lanka. Through its partnership with Dell, Softlogic Information Technologies can today claim to be the largest IT solution supplier to the corporate sector, as well a leading player in the ever expanding consumer range market.

Established in 1991, Softlogic Information Technologies (Pvt) Ltd. is one of the premier Information Technology (IT) companies in Sri Lanka and one of the subsidiaries of the Softlogic Holdings PLC. Catering to the demands of increasingly technology-savvy markets, the companies IT sector focuses on the fast-growing corporate, government, and SMB segments, locally. ICT-based solutions range from mobile products such as notebooks and slates to data centers for primary and DR sites.

Dell (NASDAQ: DELL) listens to its customers and uses that insight to make technology simpler and create innovative solutions that simplify daily activities and help people stay entertained, connected and in touch.